Content Writing

You know that a blog is a must have on your business website… but finding the time to write those blogs is a whole other story. Not to mention ticking all the SEO boxes and even coming up with your content ideas in the first place.

Content writing for blogs is where we first earned our copywriting chops. We can take care of every aspect of your content writing from ideation to research, writing and publishing.

 

 

 

 

 

 

 

 

 

 

 

 

 

Educate, entertain, engage

 

Your blog content should do three things – educate, entertain and engage. It should educate your customers by sharing your knowledge as a subject matter expert in your field. It should be entertaining and interesting to capture their attention. And it should be engaging so they connect with your brand and what you do. 

Good content writing is about balancing these three things together so you get the optimal outcome from every piece of content on your website.

We can write how to and informational style blogs that teach your readers a new skill or concept. We can create inspiring stories and case studies to showcase the human side of your business. And through every piece we are drawing your customers further into your brand, taking them one step closer to hitting submit on an enquiry or adding your product to their cart.

Powerful SEO

 

The thing about the blogs on your website is, when they are optimised for SEO, they will bring traffic from Google directly to you month after month. The trick is to understand what your customers are looking for… and provide that on your website. 

We run keyword searches for every blog we write and then we cleverly weave those keywords through the content to send all the right signals to Google. We look for opportunities to build content clusters to maximise the reach of every piece of content. And we take a big picture view of internal linking and content pillars to get your content engine working hard for you.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Powerful SEO

 

The thing about the blogs on your website is, when they are optimised for SEO, they will bring traffic from Google directly to you month after month. The trick is to understand what your customers are looking for… and provide that on your website. 

We run keyword searches for every blog we write and then we cleverly weave those keywords through the content to send all the right signals to Google. We look for opportunities to build content clusters to maximise the reach of every piece of content. And we take a big picture view of internal linking and content pillars to get your content engine working hard for you.

When it comes to SEO, we really do know our stuff. We understand the power of SEO and we have what it takes to deliver.

 

 

 

 

 

 

 

 

 

 

 

 

 

Consistent, quality content writing

 

You’ve heard that content is king… but it’s not enough to throw together a blog, add it to your website and call it a day. Poorly written content can actually do more harm than good to your brand and website performance. It’s not worth it.

Consistent, quality content writing will give you fodder for your social media and email marketing and it will keep your website fresh for any customers seeking information. But more than that, it will also help with your SEO efforts. Google likes websites that are updated regularly with high quality and relevant information. 

Getting it right takes time. That’s precious time you could spend on growing your business. Or you could leave your content writing in our capable hands. We’ll do what we do best… and free you up to focus on your business and customers.

 

We’ve got your content sorted

 

Content writing is our thing. We love brainstorming ideas and then bringing them to life. We can write blogs, case studies, editorial style pieces, profiles and more. Whatever your content writing needs, we’ve got you sorted.

Contact us to discuss your content writing requirements and how we can partner with you to deliver exceptional results through our copywriting services.

Contact us

To discuss your copywriting and SEO requirements, please complete the form and we will be in touch as soon as possible.